Content Creation Strategies

Assembling Your Video Production Team

Michael Mitrakos
May 31, 2024
2 min read

Specialized Production Companies

Producing a video livestream involves a variety of specialized roles, each contributing to the seamless broadcast of the event. Some streamers fly completely solo, both producing and starring in their livestreams.

Others build teams with dozens of members, each with highly specialized skills.  Producers, directors, engineers, camera operators, RF operators, replay operators, graphics specialists, sound mixers, commentators, and analysts all bring the experience needed to make a livestream successful.

The Society of Broadcast Engineers lists 312 engineers in their directory with specialties ranging from producing a radio broadcast to incorporating AI into the broadcast workflow.  There are a dozen websites including Drone Pilots Central, that are expressly designed to help find an FAA approved drone pilot. The ecosystem of free-lance talent available to contribute to a video project is wide and deep and rapidly evolving.

For those without the time or inclination to assemble their own team of freelancers, there are numerous agencies are available to provide whatever resources are needed.  

Here are a few examples:

1. Special Guest

Special Guest has built compelling video for many well known brands from Google to National Geographic.  The team at Special Guest knows how to draw you in.  Check out this one for Nat Geo’s Brain Games.

2. Varvid

Varvid specializes in livestreaming events to platforms like Facebook, YouTube and Twitch.  From real sports to esports or even fashion shows, Varvid has everything needed and budget friendly package prices.  Here is their live streaming reel.

3. True Film Production Services

True Film is small team of experienced video producers that will bring a very high level of personal engagement to a project, and if more resources are needed, they can pull in more talent from their relationships built over decades.  True Film has done work for big brands and community events, including this one about Heaf: Decision Day.

As makers of the technology that drives live streaming, we work with talented video producers all day long.

Frequently Asked Questions

What roles are essential in producing a successful livestream video?

Livestream video production involves a range of specialized roles such as producers, directors, engineers, camera operators, RF operators, replay operators, graphics specialists, sound mixers, commentators, and analysts. Each role contributes to ensuring a seamless and engaging broadcast experience.

How can I find specialized talent for my livestream video project?

There is a wide ecosystem of freelance talent available for video projects. Websites like the Society of Broadcast Engineers directory and Drone Pilots Central can help find professionals with specific expertise, from broadcasting to drone operation. Additionally, agencies like Special Guest, Varvid, and True Film Production Services offer access to skilled teams for those who prefer a ready-made solution.

What are some notable companies specializing in livestream video production?

Special Guest is known for its compelling work with brands like Google and National Geographic, exemplified by projects such as Nat Geo's Brain Games. Varvid specializes in livestreaming events across various platforms, offering budget-friendly packages for everything from sports to fashion shows. True Film Production Services offers personalized engagement and access to a network of experienced producers, as seen in projects like the documentary on Heaf: Decision Day.

How can I ensure the quality of my livestream video production?

Quality assurance in livestream video production involves careful planning, skilled personnel, and reliable technology. Working with reputable companies or agencies with a track record of successful projects can help ensure high-quality results. Additionally, thorough testing and rehearsals prior to the live broadcast can help identify and address any potential issues.

What advantages do specialized production companies offer compared to DIY approaches?

Specialized production companies bring expertise, resources, and efficiency to livestream video projects. By leveraging the skills of experienced professionals and access to cutting-edge technology, these companies can deliver polished and engaging broadcasts. This approach often saves time and effort compared to assembling a team of freelancers or attempting a DIY production, ultimately resulting in a higher quality end product.

Michael Mitrakos
Senior Software Engineer
Software engineer with a knack for coding in far-flung places. World traveler, taco enthusiast, and ice hockey lover. Currently navigating life one byte at a time, and always in search of the best bookstores.