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Reeplayer Revolutionizes Youth Soccer with Native Frame's Livestreaming Technology

Livestreaming
AI-powered cameras
Grassroots athletics
Reeplayer Camera
Reeplayer, part of MLS Innovation Lab, is an innovative sports technology company specializing in AI-powered cameras designed for capturing and streaming youth sports events. Their mission is to bring high-quality, accessible livestreaming to grassroots sports.
INDUSTRY
Technology, Sports
COMPANY SIZE
10-50
LOCATION
Los Angeles, CA

The Problem

Reeplayer faced a critical demand from their customers for livestreaming soccer matches. While their camera provided a way for youth soccer teams to capture and record matches, their viewers missed out on the real-time suspense, as well as the emotional connection and shared experience with players and other fans watching simultaneously.

Additionally, there were missed opportunities for teams seeking financial support. Due to a less captive audience for recorded matches, local businesses looking to connect with the community had little incentive to support teams through sponsorship. 

Existing livestreaming options were either prohibitively expensive for most youth soccer organizations, or of such poor quality that they failed to engage viewers effectively. The lack of affordable, high-quality streaming solutions meant that even when teams attempted to broadcast their games, the results often fell short of expectations.

“Native Frame's livestreaming technology, integrated into Reeplayer's cameras, has been a game-changer not just for our business, but for our teams. We've seen increased engagement from fans, new sponsorship opportunities, and even interest from college recruiters. It's not just about streaming games; it's about creating opportunities for our young players.”
Orhan Basak Ajredinovski
CEO and founder, Reeplayer

The Solution

Within the span of a few weeks, Reeplayer integrated Native Frame's cutting-edge livestreaming technology into their AI-powered cameras, creating a comprehensive solution for youth soccer teams. This integration powered a native livestreaming capability and an easy-to-use platform for teams to manage their streams directly in Reeplayer’s mobile app. It also opened up a plethora of product possibilities that were previously unreachable including:

Key Wins

The integration of Native Frame’s platform not only alleviated challenges associated with livestreaming, but also positioned Reeplayer at the forefront of innovation in youth soccer. The result was a streamlined experience that exceeded customer expectations, created more exposure for teams, and ultimately, helped launch Reeplayer into a new realm of success.